Guide to a Successful Blog Launch
There are so many websites, and even more being launched. This should not stop you from launching your blog. By working on it, you will end up as one of the popular ones. Here are the things you need to get that blog established.
You need to first go for a topic that shall interest you the most. Some people go for only those topics they believe can make the most money. Such a strategy does not work, because soon it shall start to feel like too much pressure. If it was something you enjoy, you will relish in such pressure, and look forward to the next challenge.
You need to register your domain. The domain name will essentially be the brand. Pick an encompassing yet unique name. You also need the name of the brand to match the name of the site. You do not want any confusions in the market.
There is a need to also settle for the right blogging platform. You shall hear of so many free ones in the market. The problem with free ones is that they can introduce changes you have to way of avoiding. You are better off with a self-hosting blogging platform, such as WordPress.org (not .com) or SquareSpace.
You need to go for reliable hosting services. This service is also most efficient when it is paid for. There is not much difference between free hosting services as there was in free blogging platforms. Paid hosting is faster, more reliable, and with a great reputation and customer support.
You need to install analytics right from the start. This shall be your window into how your customers found you, who they are, and other important data. You can build upon that to attract even more customers.
There is a need to work on your email list. This should also be from the beginning. This serves as our resource for getting more customers in future.
Make sure you always respect the copyright laws. You need to resist the temptation to use images you find online before you find out whether they are copyrighted. You will be better off relying on those that are free under Creative Commons licensing, or to pay for stock images. Do not lose the records of your license to use them.
You need to have a consistent flow to your posts. This shall ensure you are not so easily forgotten, as you are still building up your name. You should avoid posting too much at once, opting for one or two weekly.
There are even more strategies to implement, such as networking with influencers, avoiding being a perfectionist, and setting realistic goals. There is no need to think only of being an instant hit. A better route would be to build up slowly as you get more readers. You can read more on this site.